Friday 6 March 2009

Student night??

New Sub form

veg timetable

http://www.squarechick.co.uk/growing_calendar.xls

Probably the worst poster/flyer in the world


just incase we wanted a wee sample of fundraiser ideas..... sooooooooooooo bad! but no time! im about to sprint to meet y'all at the union! for filming! haha.

jenny

....

ok that article won't paste in... here's the link it's the bit about apples!

http://web.ukonline.co.uk/suttonelms/apple29.html

jenny

Map


hello! just been looking up sources of fruit and veg, mostly from waitrose as this was easiest access although you'd think them being posher they would have more uk produce! Just incase we wanted it in our presentation Anyway we can add more dots, I remember natalie having a good list of origins!

Bananas- ecuador
beetroot- holland
tomatoes, lettucce, cabbage, courgettes-Spain
Mange tout- Kenya
brocolli- Italy
Spinach- USA
Apples + leeks- England (although see below article)
Pears- Argentina
Sweetcorn- Morocco

Found this article on website at bottom. damn tescos.


Thursday 5 March 2009

finance report

right guys, think i have sorted it...need someone to check it over with a fine comb tomorrow though!

to pay for the gardeners wage of £5713.92 we will use our gov grant of £3000 and fundraiser money, (approximatly 4 events a year to fit with the seasons, estimating at £700 per night) of £2800.

B&Q will be our sponsor providing us with £230 to cover basic tool costs.

I have worked out our subscription form to be £4 a month = £36 a year giving something around 30 meters squared.

this will pay for maintenance and expansion plans to our project and the composter as well as going towards paying for a fence and direct mail.

thoughts anyone?!

post by: natalie

Wednesday 4 March 2009

Tagline:

“We all need to grow”


Mission Statement:

The mission of Urban Patch is to make a positive difference to the lives of students in the Dundee area by providing local vegetable gardens for them to tend. Urban Patch aims to provide a friendly and enthusiastic environment as well as the equipment needed for students who wish to learn more about the vegetables they eat and the effect that obtaining these vegetables can have on the environment.

By encouraging students to grow and eat their own vegetables Urban Patch hopes to generate a sense of pride and satisfaction amongst the student community whilst promoting good health and reducing the carbon footprint that buying vegetables can often create.


Elevator Pitch:

Urban Patch is a sustainable service that provides vegetable patches and the tools required for local students to grow their own organic vegetables.

Through fundraising and government funding we provide an affordable and environmentally friendly way for students to grow their own vegetables and learn more about the vegetables they eat. We address growing concerns over the current economic and environmental turmoil by reducing carbon footprints and production costs and only charge a small subscription fee for the use of all equipment and the right to have some of the vegetables that are grown.

Our team of young designers is devoted to creating a truly sustainable service that has great scope and room for expansion.




Have a look. They seem kind of similar, but I think they are sort of supposed to be like that.
Please edit because I’m really not sure if this is what is required, especially the elevator pitch.


post by: mike

Tuesday 3 March 2009

I was looking at a few solutions to composting and protecting the plants which would be economic and green. I've just copied and pasted bits from a website.  The link to it is www.gardenaction.co.uk/beginner/start_vegetable_patch_2.asp

So what's the solution if you have no compost? Adding bonemeal or blood, fish and bone (available at almost all garden centres) at the rate on the packet will give the soil a feed which will last for much longer than any chemical feed. Digging will improve the structure and condition of the soil.

Thought this was quite interesting....

Clearing The Site
Before planting vegetables you may well need to clear the site. Existing weeds can be a big problem and there are several ways to clear them. Chemicals such as glyphosphate will kill most weeds dead within three or four weeks but the effect on the soil is not fully understood. The best method is digging the soil well and pulling out all the weeds as you go. Destroy the weeds, do not put them on the compost heap

Another "green" method of clearing weeds is to cover the ground with old carpets for a couple of months. This will kill most weeds but not all. Click herefor another GardenAction page on how to clear strong weeds such as couch grass.


Pest control

We need to budget for fencing canes and string aswell, noticed it wasn't on the price list.

Support netting (4m by 2m) £2.44  (6m by 2m) £3.42

Potting shed twine £4.95

Bamboo canes £2.44

sourced from Plant supports & twine - mydeco

I found a website that suggested growing a hedge round the plot.  This may be a problem should we wish to expand but just thought I would put it out there.

Some green methods for keeping out slugs was the beer can method - the slugs are attracted to the yeast in the beer fall into the can and can't get out.  Also broken egg shells around the base of the plants.  Another one is copper plate round the plant bases.  I'm sure there are other methods but don't think we have to say anything other than we have thought about it and considered some solutions which are both economic and green.

posted by Alison

Monday 2 March 2009

p.s.

Brand values are ace!

Wednesday?

Well since we're so near the end.. is everyone free wednesday afternoon so we can carry on with it after the lecture too? could make a start on the powerpoint at least then we'd just have to make the video at some point. Sunday any good for anyone? jeeso can't believe it all starts next week! arghh!

Jenny

Presentation.

When are we going to make this video and powerpoint? We also need to practice the presentation after we've made it.

Sunday 1 March 2009

Equipment costs

I have been going through B&Q to purchase equipment as hopefully they would become a future sponsor for us. I also realised that we would need somewhere to store our tools.

so...

small garden shed- £74.98
wheelbarrow- £24.48
Wilkinson sword power spade- £24.98 *2= £49.96
Dutch hoe- £5.36*3= £16.08
hand tool set- £2.48*3=£7.44
digging fork- £12.98*2=£25.96
watering can- £3.98*2= £7.96

total: £206.86

post by: natalie

Saturday 28 February 2009

Brand Values... Getting there.

Brand Values


Friendly:
We will listen and understand. We are welcoming. We enjoy working with the community. We treat everyone one who comes into contact with us with respect.

Refreshing:
We want to make a change. We want to find a new way of doing things, that will benefit everyone. We look at things from a different perspective.

Honest:
We practice what we preach. We admit to our mistakes. We can be trusted to do what we say we will.

Encouraging:
We will help wherever it is needed. We believe our clients make us a success. We motivate and generate enthusiasm throughout the community.

Responsible:
We take responsibility for our actions. We do not pass the blame.

Aware:
We know what is going on around us. We take note of what is happening in the World. We believe that knowledge is key to our successes.


Thought I would drop trustworthy because I couldn't think of anything to say about it. Haha. I think honest covers it though. Feel free to edit. I know some of them are a bit cheesy or maybe just shit.

post by: Mike

Friday 27 February 2009

What we need, the basics


suggest any other equipment! So far my list is

1 composter
1 wheelbarrow
2 spades
3 forks
3 trowels
1 hose (not sure if we have a watering main)
2 watering cans
1 rotavator (turning soil thingy)

still to look up stuff that helps support plants when they grow, think it is just sticks with string...

now this is just the basics to get the allotment started and of course we will then accept donations but i feel we kinda need to supply ourselves with the basics first.

natalie

Composting

I have found this for our compost, highly recommended and has good reviews, just £359 and will produce compost within 14 days. If we 'bought' this it would mean we wouldn't necessarily have to buy compost as it will take time to get people to apply and set up the allotment. I think we just need to put our logo on and make it like a recycle point...

http://www.harrodhorticultural.com/HarrodSite/product/Composting_Compost%20tumblers/GCO-185.htm

This is quite a good site and more maybe purchased... I realise that this is quite expensive but it will be a key element in the success of the veg.

natalie

Thursday 26 February 2009

Sorted!



well isn't that a handy little source of funding!

Just been thinking though about direct mail and welcome packs etc, would we have to think about the use of paper since we've to be sustainable? Maybe an online starter pack that you get the password for when you subscribe? or email direct mail?! not sure what do you think? or would the packs be ok?

also just a question about subscription forms... are we charging the same amount subscription no matter how long they spend in the garden and how much they want out of it? because if this isnt constant we would have to find out what they wanted out of it before getting bank details etc. perchaps a paypal account which could be paid into once they know the full cost? doubt people would be that happy just to put account details on a subscrition without knowing full charges? For customer security anyway what do you think would be best?



big up bros with hoes.
Jenny

Pay Day


Hey guys, I have identified a source for our grant

http://www.communityfoodandhealth.org.uk

If you visit the site you will see that we tick all their boxes when you go to the 'funding page' and scroll down to 'what we fund'.

this is a grant of £500-£3000 so now guys, lets decide on the grant we want! I'm thinking since we tick all their boxes, we may be entitled to the max grant of £3000 to spend on tools and equipment and sending out direct mail etc.

let me know your thoughts!

Post by: Natalie

Wednesday 25 February 2009

Mission Statement

I made up a wee bit of a mission statement (cheesy at it sounds) when I was doing that web page, here it is if anyone wants to add anything to it or if I should take any bits away.



We are an organisation that provides sustainable local vegetable gardens for you and your neighbours to tend. Our aims are to help you and your family and friends stay healthy, by enjoying the best local veg, and to lower carbon footprint from imported vegetables.

We hope to keep being healthy social, or as an activity that everybody can enjoy, and bring good honest home-grown vegetables to your table, for free! All you have to do is tend your patch; we provide the land, tools and seeds you need. Healthy doesn't have to be pricey, so even if you are a skint student your local patch will provide you with the vegetables.



Urgh, cheesy.
:)


Post by: Corinne


Welcome Booklet

I'm definately getting carried away with all this lol....how about this as a welcome booklet when you subscribe?? Could always stick it in the powerpoint as an extra visual.

Post by: Corinne

Initial brand values.

Loving the direct mail and also "we all need to grow" is brilliant. That could be our tagline as well.

Here are the list of values that our company encapsulates

  • Refreshing
  • Aware
  • Honest
  • Trustworthy
  • Encouraging
  • Friendly
  • Responsible
Just need to describe what all these mean now.

Feel free to add any that you think are missing, or change it if you want to.

post by: Mike

Subscription Form + Target Market

Here's the subscription form...I think I've probably missed out a ton of crucial information that needs to be on it so if there's anything else you guys think I should put on let me know!
Also done the target market but was running short of things for the wee mind map thing at the bottom :S again if there's anything you think I should put in let me know.


Post by: Corinne

Direct Mail

Wee idea for the envelope of the direct mail, ill try get these printed on an actual envelope but that might be a wee bit of a challenge.
I was thinking of "we all need to grow" on the front as a double meaning, we all need to grow (as in our own vegetables) and as in the actual seeds we'd send in the envelope :)



Post by: Corinne

Tuesday 24 February 2009

Bee Organic

Just another website, it's a local one this time so it's really what's available in the area.
Gives an idea of where veg comes from too, so if we could supply some of the stuff they still get from abroad then we'd win! Shows what people would pay for the organic veg too.
https://bee-organic.co.uk/bo2/boxcontents.asp?b=boxes



(p.s. hope you've all had your pancakes!!!!)

Jenny


Another Website

oooh website and logo both look very professional! yay. just found this website... seems to have sort of similar headings, thought could use it for ideas of prices of supplies etc. Better check out the competition anyway it says it's the most popular allotment website in the uk!

http://www.allotment.org.uk/index.php

jenny

Website

We still wanting to include a website??
I just drew this up, I can't actually make websites....dreamweaver hates me.


Post by: Corinne

Logo

Hey guys, what do you think about this for our logo?
Be honest :)



Post by: Corinne

Thursday 19 February 2009

Just some links...

Hey folks,

Just thought I'd post up the links for the stuff I had with me on Wednesday.



http://club50.co.uk/veggardencalender.aspx
(I hope I don't end up on this website when I'm 50...) but its a good chart for the veg.




http://www.guardian.co.uk/business/2007/jan/19/ethicalbusiness.supermarkets
A little bit about carbon footprint.




http://property.timesonline.co.uk/tol/life_and_style/property/gardens/article3547012.ece
"A guide to growing your own vegetables"

Post by: Corinne

Just some of the good things.


Just found this page that details some of the advantages of growing your own vegetables. It seems relevant. It also gives some of the advantages of using your own compost on the soil, which we could do.

http://www.carboncounted.co.uk/CarbonFootprintInTheGarden.html

posted by: Mike

Wednesday 18 February 2009

Company name

Trying to think of a name so we can get our logo and image set up SO... what do you guys have in mind and what do you think of 'Local Soil'

We were thinking of having a similar style of textured typeface as this ^ as this implies you will get your hands dirty.

any thoughts??

Post by: natalie and corinne

Area for allotment



This is the proposed site for our allotment, any other suggestions and comments??

Posted by: Natalie and Corinne

Tuesday 17 February 2009

hey,
I subscribed to a website transmaterial.net...

this was the most recent post....

http://transmaterial.net/index.php/2009/02/16/power-plastic/

thought could somehow work it into the environment, just a though, could use light from union at night too since it's not just sunlight it needs!

Monday 16 February 2009

A great source of info


I think this book will help aid our project!

Post by: Natalie

Garden Allotment Service


During our meeting today, dhtp8 has finally got a project direction!

We propose to provide a service enabling the community to grow their own produce by supplying them with the equipment needed, the area of land itself, knowledge and protection in order to achieve a lower carbon foot print with basic necessities.

Post by: Natalie